POUPINE
FRANCESCA ROMANA PACIARONI E FRANCESCA PETACCIA
  • Accessories
  • Bag
  • Clothes
  • Innovation
  • Rome
  • Startup
  • Sustainability
Poupine is a clothing brand founded by Francesca Romana Paciaroni and Francesca Petaccia, two young women who did not know they were neighbours. They only met after 30 years and since then they have developed a strong bond. They have always been passionate about the world of fashion and lifestyle, and one day they felt the need to create a special item of undisputed femininity and elegance: the “Poupine skirt” – strictly long – whose key features are tartan and stripes. This is how they had the idea of creating a brand that could give new life to every woman. The skirts are tailored and made in Italy, for women of all styles, from gypsy to super chic. They fit perfectly to every silhouette, enhancing it and making it unique. The “Poupine skirts” let the wind move them, but, most importantly, they give lightness to the heart every time you wear them. A unique style for an extremely feminine brand that designs 100% made-in-Italy skirts with an unmistakable style, reminiscent of Parisian salons, but with a touch of lightness and boldness.

CONCEPT

For this feminine and delicate collection we have thought of flowers. As for the #hanami, we like to think that everyone can enjoy the beauty of spring blossoms. Light, bold, strong. For this summer’s stripes we were inspired by our girls, who have grown up, but continue to fill their summers with beautiful adventures. For this collection we have thought of fabrics that are always romantic – as is Poupine – but also gritty, with character.
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